Rashmeet Oberai
Crm Campaign Lead @Hello,
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WORK HISTORY
Crm Campaign Lead @Hello,
Agra, IN
Experienced in managing and optimizing CleverTap for user journey tracking, segmentation, and automated campaigns. Skilled in creating dashboards, reports, and cohorts to drive data-backed decisions, while executing push and in-app campaigns with personalized communication strategies to enhance engagement and retention.
EDUCATION
Bachelor of Computer Application
Bachelor of Computer Application, Computer Systems Networking and Telecommunications
ABOUT RASHMEET OBERAI
I have experience managing and optimizing CleverTap for user journey tracking, segmentation, and automated campaigns. I’ve created custom dashboards, reports, and cohorts to support data-driven decisions and lifecycle management. Skilled in running end-to-end push notifications and in-app campaigns with personalized communication and automated workflows, I collaborate with teams to drive engagement, streamline retention initiatives, and enhance customer satisfaction.
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