Rashad Haggerty

About Rashad Haggerty

As a Senior Data & Business Analytics Professional with 12+ years of experience, I…

Experience

1. Senior Data Analyst

   DoorDash

   May 2022 — Present

   Managed data cleaning and preparation, corrected inconsistencies, and made sure datasets had integrity and accuracy being used for production tables and ETL processes for MarTech Operations Team.• Managed and created a seamless change management process in which marketing managers and business stakeholders request new data points, API data, cohorts, and real-time triggers.• Added business value by effectively articulating insights and value propositions through Sigma dashboards. • Collaborated with Product and Tech teams to ensure seamless integration of CRM systems with other relevant platforms, such as the driver application, analytics tools, and reporting dashboards.• Troubleshoot when issues arise within Marketing Campaigns, the CRM data ecosystem and provide postmortem reports and root cause analysis for technical issues.• Collaborated cross-functionally to help define, execute, and measure CRM campaigns across various channels such as Email, Push, SMS, and more. Ensure campaigns are executed on time and aligned with driver segmentation.• Used Python to automate some CRM upload processes and explore large datasets using Python Pandas and NumPy.• Implemented some Data governance processes and provided data consulting within the organization to ensure that resources were adding value and were feasible for efficient and effective business strategies Identify bottlenecks and proposed solutions.