Rasha H.
Associate Copywriter @Other.™
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WORK HISTORY
Associate Copywriter @Other.™
Toronto, ON, CA
I create performance-driven creatives for leading brand across Canada and the US. Focusing on Meta, YouTube, PMAX, Demand Gen, email, OOH, radio and UGC. • My work blends copywriting, brainstorming, and data-backed strategy to support full-funnel digital and traditional campaigns.
EDUCATION
Seneca College
Pre-Media (Media and Communications Fundamentals) Certificate
British Columbia Institute of Technology
Certificate
Seneca College of Applied Arts and Technology
Diploma
Royal Roads University
BA in Professional Communication
SKILLS
ABOUT RASHA H.
a copywriter who makes words work harder than your morning coffee i bring the human-ness to copy because ads deserves betterwhether it’s adding a cheeky pun, telling a story that sticks or simply giving your audience a reason to smile, i\'m all about making sure your brand sounds authentically human, and when done right? people acti enjoy creating high-converting email campaigns and flows, engaging meta ads, and integrated marketing strategies that boost retention, spark connection and engagement, and drive sales, bringing every touchpoint to lifefull disclosure: I’m a proud millennial and elder emo (yep, I still wish warped tour was a thing) and I bring that same unapologetic passion to my work in my free time, you’ll find me sipping iced coffee (extra shot of espresso, please), chasing live music, or wandering the city for a spark of inspiration with a camera in handwith all that said, we know that the proof is in the pudding, so check out my portfolio link above :)#marketingwins:+50.5% growth, 140K+ active usersmigrated pinchme\'s 1.9M+ subscriber base from iterable to attentive. built lifecycle flows, designed master templates, and launched segmentation strategies that boosted engagement, recovered 88.8% of peak activity, and set the stage for scalable retention and re-engagement $2.5M revenue—$0 budgetcreated email and push campaigns at oman air, skyrocketing open rates by 35%, boosting CTR by 8% and growing social followers by 20%+20% CTR,+15% conversioncreated high-converting email and sms campaigns and flows for 8-figure ecom brands, boosting retention and ltv with data-driven strategies and persuasive copy +20% subscribers,+15% sales led the rebrand of ooredoo oman\'s prepaid and postpaid products, driving major growth while managing 360° b2b & b2c campaigns +60 ticket sales, 2.6% ctr, 43% orbuilt meta ppc ads with pixel tracking, email amd social strategies for abridged opera, boosting engagement and conversions +$12k raised,+400% fb growthled #giveoakville campaign and social strategy for oasis youth care, doubling linkedin followers and boosting engagement through storytelling and partnership spotlight produced cinema-worthy trailers for toronto\'s caribbeantales film festival using adobe suite let\'s talk! i promise it’ll be more fun than your average meeting
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