Raquel Langhaim
Head of Brand Marketing | Brand Builder | Go To Market Strategist | Strategic Partnership Builder | People Leader
- Role
- Director of Brand Marketing at Taft
- Location
- Salt Lake City, UT, US
- LinkedIn followers
- 500 followers
Experience
Director of Brand Marketing
May 2024 — Present
Crafting and executing marketing strategies that drive engagement, strengthen brand identity, and achieve business growth. With a deep understanding of consumer insights and analytics, I develop data-driven strategies that resonate with audiences and align with corporate objectives.• Develop and execute brand strategy to ensure consistency across all touchpoints• Lead marketing campaigns across North America, ensuring messaging is compelling and on-brand• Oversee content creation, product launches, and promotional initiatives• Align all marketing materials with the brand’s global identity, voice, and values• Collaborate with executive leadership, sales, and digital teams to drive impactful initiatives Manage marketing calendars (monthly, quarterly, yearly) for seamless execution
Education
Weber State University
Marketing
2000 — 2002
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