Raphaël Adeyemo
Senior Manager, International Social Strategy & Advertising @Warner Bros. Discovery
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WORK HISTORY
Senior Manager, International Social Strategy & Advertising @Warner Bros. Discovery
London, GB
Focus on developing social media advertising partnerships on News, Sport and Entertainment verticalsMain tasks:•Data Analytics: Working cross-functionally to share data (performance KPIs) across different teams through platforms like Looker. Dashboards creation and data flow management•Business & revenue growth: Supporting the $18M+ social advertising business and making sure the ad sales teams surpass the yearly target by continuously optimizing advertising products and operations•Content performance: Collaborate with the global branded content studio by feeding insights to create engaging content for the campaigns’ audiences. Analyse performance of traffic through Adobe Analytics. Lead workshops to brainstorm and identify content trends
EDUCATION
Université Jean Moulin (Lyon III)
Diploma of Higher Education, Business Administration
Mälardalen University
European Bachelor, International Marketing
Sup de Pub
Masters degree in Digital Marketing & Social Media, Communication , Social media, Webmarketing
EFE Montaigne- Cotonou (Bénin)
A Levels, Economics
Sup de Pub
Masters degree in Digital Marketing with a major in Data & UX, Digital communications
SKILLS
ABOUT RAPHAËL ADEYEMO
I\'m a social content and analytics professional who has lived in 7 different countries across Africa and Europe. It gave me the opportunity to discover new cultures and easily adapt to moving and international environments. I have a passion for innovation, digital solutions, entertainment, interior design, fine arts and culture.#Datadriven #ContentPerformance #ConsumerCentric #SocialMedia #DigitalAnalytics #MarketingCampaigns #StoryTelling
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