Ranjit Kumar
Senior Brand Manager @ Capgemini | Ex-Mirchi/Red I Brand Marketing I Curating Brand Story and Experience I Crafting Brand Strategy
- Role
- Senior Brand Manager i India Marketing & Communications at Capgemini
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Ranjit Kumar
Ranjit is a strategic brand marketing and communications professional with over 15 years…
Experience
Senior Brand Manager i India Marketing & Communications
Apr 2022 — Present · Bengaluru, IN
1) Positively influence the Capgemini India brand amongst its people, clients & partners and society at a large through strategic brand marketing.2) Don the hat of Brand Custodian & Brand Champion and responsible for brand management.3) Lead Brand Campaigns, Brand Films, Brand Collaterals, Brand Governance, Brand Surveys, Brand Events & IPs, Brand Awards and Industry Events & Summit.4) Lead Sports Sponsorship Program in India for Capgemini and drive Capgemini & Rugby India Sports brand partnership.5) Collaborate, guide and co-own various brand initiatives and brand communications along with various functions like D&I, CSR, Sustainability and Industry Marketing.6) Liaison with global marcom and India CMO to run the brand programs seamlessly under the direction of India Brand Head.
Education
University of Virginia
Marketing Analytics
2016 — 2016
The ICFAI University, Tripura
PG Diploma, Brand Management
2010 — 2010
Northwestern University
Certificate, Sports Marketing
Vig English School,Jamshedpur
High School
2000 — 2004
Navkis Residential Junior College,Bangalore
CLASS-XII, SCIENCE
2004 — 2006
Alliance University
MBA, Major-Marketing & Minor-Finance.
2009 — 2011
Bangalore University
S.B.M. Jain College, Bachelor of Commerce, Finance
2006 — 2009
University of Michigan
Successful Negotiation: Essential Strategies and Skills
2015 — 2015
The ICFAI University, Tripura
PG Diploma, Global Strategic Management
2009 — 2009
Skills
- Market Planning
- Channel Partners
- Business Strategy
- Direct Marketing
- Business Analytics
- Advertising
- Competitive Analysis
- Start-Ups
- Negotiation
- Marketing Management
- Sales
- Team Management
- Event Management
- Key Account Management
- Marketing
- Business Development
- Digital Marketing
- Crm
- Lead Generation
- Vendor Management
- Client Relationship Building
- Market Research
- Leadership
- New Business Development
- Brand Management
- Google Adwords
- Marketing Strategy
- Social Media Marketing
- Business Planning
- Operations Management
- Brand Development
- Management
- Strategic Planning
- Strategy
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