Ranit Mukherjee
Sentiment Analysis | Consumer Analytics | Business Intelligence | Expertise in Product Analytics | Machine Learning| Azure | Price Optimization |NLP | OpenAI | Databricks |Data Model |Dax
- Role
- Senior Analyst at Welspun Transformation Services Limited
- Location
- Kolkata, WB, IN
- LinkedIn followers
- 500 followers
About Ranit Mukherjee
I specialize in transforming complex datasets into actionable insights, driving digital…
Experience
Senior Analyst
Welspun Transformation Services Limited
Apr 2024 — Present · Bengaluru, IN
Price and Spend Optimization Tool:Implemented machine learning algorithms to optimize pricing strategies andmarketing spends, leading to significant enhancements in sales performanceand profitability.Ecommerce Insights and Analytics Application :Led the development of a consolidated India Ecom Finance Dashboard for 10 major retailers, increasing adoption by 30%.Utilized comprehensive analytics to provide actionable insights across financial metrics and eCommerce performance.Aspect-Based Sentiment Analysis Model :Contributed to the development of a GenAI & NLP-based sentiment analysis model on web-scraped product reviews, achieving 95% accuracy and saving 36 lakhs INR annually.Leveraged insights to advise US, UK, and India markets on portfolio strategy, findability, and customer experience improvements.Market Gap Identification (Whitespace Analytics):Developed a product using NLP techniques such as word cloud and topic modeling, integrated with Power BI, to uncover market gaps and improve decision-making.Resulted in a projected 10% increase in run rate and a 10% reduction in advertising expenditure.
Education
Aegis School of Business, Data Science & Telecommunication
Pgp in Data Analytics and Big Data
2019 — 2020
Ivy Professional School
Data Analytics/Data Science
2022 — 2023
Lovely Professional University
Bachelor of Engineering - BE
2013 — 2017
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