Ranga Acharya
Growth Hacker, ABM, Brand Strategist, and Trainer
- Role
- Sr Manager Marketing & Communications at Virtusa
- Location
- Hyderabad, IN
- LinkedIn followers
- 500 followers
About Ranga Acharya
Trusted & highly-respected Leader & Mentor with over 14 years of experience in Multi-Channel Campaign Management Brand Management, GTM Strategies, and Demand Lead Generation in Real estate, E-commerce, Education industry, Edu-tech, Hospitality, Medical and Pharma, Retail, Sports and Entertainment, Banking & Financial Services and Telecom domain • Recognised as a brand change agent, championing the most successful brand turnaround strategies and product launch campaigns for the organization; formulated brand strategy as well as corresponding brand elements to maximize the brand’s equity through creative development, metrics, and market research • Excellence in managing brand segment targeting & positioning; skilled in augmenting brand visibility through innovative marketing plans, communication strategies & campaigns • Resourceful in conceptualizing strategic product marketing plans for a product or product line through market research, competitive analysis, pricing, customer engagement and business planning Specialties: Branding, Product & Services Marketing, SBU management, Event management, Digital marketing, IT marketing, and Business Development.
Experience
Sr Manager Marketing & Communications
Nov 2022 — Present · Hyderabad, IN
Education
Aurora's Business School
Retail Management, Retail Management, A+
2009 — 2009
Aurora’s Business School
PGDM, Marketing and HR
2008 — 2010
Sri Chaitanya Junior College
Intermediate
Aurora's Degree College
Bachelor of Science, Microbiology; Biochemistry and Chemistry
2005 — 2008
All Saint’s High School
SSC
Indian School of Business
Executive Learning, Digital Marketing
2022 — 2022
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