Randy Susana
Senior Analyst, Marketing Strategy & Content @American Express
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WORK HISTORY
Senior Analyst, Marketing Strategy & Content @American Express
NY, US
EDUCATION
Rutgers Business School
Pursuing a Bachelors of Science, International Marketing
SKILLS
ABOUT RANDY SUSANA
I’m a marketing strategy and content professional focused on go-to-market planning, campaign development, and delivering integrated initiatives that drive engagement and growth.At American Express, I partner across Product, Brand, and Customer teams to support the development and execution of large-scale campaigns and product launches. My work spans content strategy, performance analysis, and cross-channel execution, with a focus on aligning customer insights to business objectives and delivering cohesive end-to-end experiences.I bring experience working in cross-functional environments to support complex initiatives, balancing strategy, execution, and stakeholder alignment to improve outcomes.I’m particularly interested in continuing to grow at the intersection of marketing and product, with a focus on building customer-centric experiences and driving impact through thoughtful strategy and execution.
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