Randi Kopp

Randi Kopp

Social Media and Marketing Consultant @Kidsbridge Of Chsofnj

New York, NY, US
MOBILE NUMBERS
+17•••••••74

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WORK HISTORY

Oct 2008 — Present

Social Media and Marketing Consultant @Kidsbridge Of Chsofnj

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Launched and maintain the organization\'s presence on Facebook, Twitter, LinkedIn, SlideShare, YouTube and Instagram. Manage the channels and engage constituents on education and advocacy issues. Run cause-related social media advertising/PR efforts tied to email campaigns and physical events. Train staff and volunteers on social platforms. Advise on new program initiatives, website content, brand-adherent copy and images.

EDUCATION

N/A

Columbia Business School

MBA, Marketing

N/A

New York University

BA, Classical and Medieval Art History

SKILLS

Social NetworkingSocial Media MeasurementB2b2cSocial Media MarketingSocial Media EducationIntegrated MarketingSocial Media StrategistContent MarketingProject ManagementStrategyContent CurationB2bMarket AnalysisEmail MarketingCommunity ManagementSocial Media RoiCuratingProgram ManagementDigital InfluenceSemMulti-Channel MarketingProduct ManagementInternet StrategyOnline AdvertisingB2b EcommerceSocial CrmProduct StrategyProduct PlanningBusiness PlanningSocial CommerceDigital StrategyGoogle AnalyticsProduct DevelopmentOnline Community ManagementSEOOnline MarketingContent DevelopmentViral MarketingMarketing StrategyMarketing Communications

ABOUT RANDI KOPP

Marketing, social media and content curation expert adept at rapidly launching successful new products, developing integrated marketing and social media campaigns, leading cross-functional project teams and managing marketing relationships. Versatile B2C/B2B background in strategic planning, business/product development, project management, branding and communication strategies. Manage online content cross-marketing initiatives requiring social, digital and traditional expertise. Accomplished at establishing strong social media brand presences on LinkedIn, Twitter, Facebook and YouTube.Specialties: Planning, design and deployment of integrated marketing communications (social media, websites, blogs and classical direct response channels); branding and trademark strategy; product development and expansion; project management; strategic planning; business models; market research; data analytics; database and website content design.

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