Randi Etzkin
Vice President, Insights & Strategies @M/A/R/C Research
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WORK HISTORY
Vice President, Insights & Strategies @M/A/R/C Research
M/A/R/C Research is a consulting firm providing insights and strategies to empower clients worldwide with the clarity to move forward with confidence.
EDUCATION
University of South Florida
B.A, Psychology
Hofstra University
Masters of Arts Degree, Industrial/Organizational Psychology
SKILLS
ABOUT RANDI ETZKIN
Experienced Director of Research & Strategy with an extensive history of working in the market research industry, both quantitative and qualitative. Skilled in Analytical Skills, Market Research, Customer Satisfaction Research, Primary Research, Survey Design, and Data Analysis. Strong research professional with a Masters of Arts Degree focused in Industrial/Organizational Psychology from Hofstra University. Custom quantitative research experience includes segmentation, brand trackers, concept testing, advanced statistical analysis such as Max Diff, TURF, pricing analysis, brand innovation etc. Heavy CPG/retail experience with background in pharma/healthcare, ad agency work and some financial service and technology research.
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