Ran Zhang
Associate Search Manager @UNIQLO
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WORK HISTORY
Associate Search Manager @UNIQLO
New York, NY, US
Manage SEO, SEM & Feed- Collaborate with marketing, product and design to create impactful digital content that drives sales qualified leads and online revenue- Conduct keyword research to guide content and campaign strategies- Optimize website content and structure to improve search engine rankings- Oversee paid search account, strategizing text, shopping, PMax & demandGen campaigns- Manage & optimize feed logic to improve sales campaign performance with merchandising & inventory control team
EDUCATION
Columbia University in the City of New York
Certified
Tsinghua University
Bachelor of Engineering - BE
ABOUT RAN ZHANG
Translate business objectives into digital marketing strategy and measurement
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