Ramy Ainmelk

Digital Strategy Team Lead @GSK

Montreal, QC, CA
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WORK HISTORY

Jan 2020 — Present

Digital Strategy Team Lead @GSK

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Montreal, QC, CA

Digital transformation journey, leading a team of 7 talented and ambitious individuals to embed and optimize the use of digital strategies and tools across the business to deliver value to our customers, improve their experience, and drive performance of our brands. Increase usage of data-driven decision and marketing automation processes.

EDUCATION

2001 — 2004

Université de Sherbrooke

BAA, Administration, Marketing specialization

2004 — 2005

Université de Sherbrooke

M.Sc., Marketing

SKILLS

ManagementBusiness DevelopmentDigital MarketingMarketing CommunicationsGoogle AdwordsSemCompetitive AnalysisOnline MarketingProduct MarketingSearch Engine Optimization (SEO)Product ManagementMarket ResearchInternational MarketingWeb AnalyticsIntegrated MarketingMarketingPromotionsAdvertisingB2bSearch Engine Marketing (Sem)Direct MarketingLeadershipEmail MarketingOnline AdvertisingStrategic PlanningStrategyBusiness-to-Business (B2b)Project ManagementSocial MediaBusiness StrategyBrand ManagementMarketing StrategySocial Media Marketing

ABOUT RAMY AINMELK

360 data and customer oriented Marketing Leader with a strong experience in digital marketing. I do more with less. I bring out the best in a team or an agency and I lead them towards exceeding goals, being more creative and challenging the status quo.I am business passionate who likes to put in place innovative strategies, ensuring the optimal development of a product, a brand or a company in a local or international market. I have experience collaborating with cross-functional teams and matrix organization around the world. Over the years, I worked on multiple projects and strategies in B2C and B2B and gained experience in Demand generation / Acquisition and Retention through skills in digital marketing (inbound, seo, sem, pre-rolls, dsp, rtb, social media, analytics), Sales and Marketing Management (product management, brand management, international marketing, strategy, relationship marketing, customer service, business development) and Marketing Communication (media planning, advertising, radio, tv, mass and direct).Experience in various industries such as Aviation, Telecommunication, Service/Consulting, Cloud and Pharmaceutical

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Ramy Ainmelk — Digital Strategy Team Lead at GSK in Montreal, QC, CA | Unifers