Paul Ramos

Head of Art Creative Director @Zone

I direct creative output and manage a team of multi-disciplined creatives servicing BMW, MINI, Rolls-Royce, The Body Shop and ZENB.My day-to-day is creative direction, creative support, helping with work allocations, time estimating and sense checking creative briefs. As well as managing people and all the interesting challenges that brings.I’m very ‘hands-on’ and extremely passionate about Creative Direction. As you\'d expect, I working on insights, propositions, concepts, customer journeys, and digital innovations. I\'m currently in an AR innovations team and have many contextual marketing projects on the go. Contextual marketing is a huge and ongoing interest. My experience is very broad. I\'ve helped with the rebranding of brands like Lloyds Bank, Rolls-Royce products to the British Red Cross. I\'ve worked extensively across print and digital. And, help many brands reshape not just their email-based CRM and prospecting journeys but with the best practice and innovation of the emails themselves.