Ramon Brito

Exclusive Independent National Marketing Executive | Marketing, Marketing Strategy, Business Strategy

Role
Exclusive Independent National Marketing Executive (Host Connections International) at Caesars Entertainment
Location
Philadelphia, PA, US
LinkedIn followers
500 followers

About Ramon Brito

With Caesars Entertainment, my focus as a Marketing Executive encompasses strategic…

Experience

  1. Exclusive Independent National Marketing Executive (Host Connections International)

    Caesars Entertainment

    Feb 2007 — Present · US

    World\'s most diversified casino entertainment company, operating on 3 continents under Harrah\'s, Caesars and Horseshoe luxury brand.Primary customers, based in the Americas, span: Athletics, Business, Hollywood, Heads of Prominent Families. Orchestrated high-end corporate account base with presence across Americas, Middle East, China, India + Europe.OVERALL IMPACT: Recent: boosted sales, revenue and quality while shrinking costs 25%. Initial: Innovated and executed start-up strategy for new company under Harrah\'s umbrella. 55% in sales and marketing revenues in 3 years. Earned Harrah\'s Platinum (Highest Achievement) Award (2007) and Top 10 status (20••••13) in sales, revenue and service. Propelled business relationships 75% via ROI brand influence and global business perspective- 55% sales + marketing growth and 30% in operating costs reduction- 90% account retention by proving reliability and integrity. 25%-30% market share growth (nationally) in 6 years after strategic investment in senior-level brand marketing programs/profitable brand partnerships.~20% revenue increase (regionally) and higher return in profits by implementing regional marketing plans. 25% reduction in travel operations costs while spurring productivity lift; leveraged technology for online meetings and improved customer relationships. Led change strategies to attract new luxury business clients, achieving double-digit growth- Re-branded total rewards programs; revamped luxury Customer Relationship Management programs/middle end Total Rewards Program- Trimmed labor and marketing expenses. Leveraged contemporary (social media: Facebook, Twitter, YouTube, Foursquare and Mobile) and traditional (TV/radio + print) marketing to expand market share while cutting marketing + labor costs 20%. Extended company\'s loyalty strategy by securing partnerships with sister properties; spurred productivity/efficiency/performance while raising seasonal operations results.

Education

  • Stockholm School of Economic

    International Business

    1998 — 1998

  • Rider University

    Bachelor of Science in Commerce, Labor & Industrial Relations

    1975 — 1980

  • New Jersey Institute of Technology

    Master of Business Administration - MBA, Management of Technology

  • New Jersey Institute of Technology - School of Management

    MS, Management

    1998 — 2001

  • New Jersey Institute of Technology

    MBA, Management of Technology

    1998 — 2001

Skills

  • Customer Service
  • Training
  • Customer Satisfaction
  • Marketing
  • Public Speaking
  • Customer Relationship Management (Crm)
  • Personal Development
  • Program Management
  • Team Building
  • Management
  • Recruiting
  • Teamwork
  • Multilingual
  • Customer Relations
  • Crm
  • English
  • Budgets
  • Culture Change
  • Leadership
  • Spanish
  • Problem Solving
  • Organizational Development
  • Strategic Planning
  • Leadership Development
  • Fluent English
  • Administration
  • Strategy
  • Business Development

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Ramon Brito — Exclusive Independent National Marketing Executive (Host Connections International) at Caesars Entertainment in Philadelphia, PA, US | Unifers