Ramon Brito
Exclusive Independent National Marketing Executive | Marketing, Marketing Strategy, Business Strategy
- Role
- Exclusive Independent National Marketing Executive (Host Connections International) at Caesars Entertainment
- Location
- Philadelphia, PA, US
- LinkedIn followers
- 500 followers
About Ramon Brito
With Caesars Entertainment, my focus as a Marketing Executive encompasses strategic…
Experience
Exclusive Independent National Marketing Executive (Host Connections International)
Feb 2007 — Present · US
World\'s most diversified casino entertainment company, operating on 3 continents under Harrah\'s, Caesars and Horseshoe luxury brand.Primary customers, based in the Americas, span: Athletics, Business, Hollywood, Heads of Prominent Families. Orchestrated high-end corporate account base with presence across Americas, Middle East, China, India + Europe.OVERALL IMPACT: Recent: boosted sales, revenue and quality while shrinking costs 25%. Initial: Innovated and executed start-up strategy for new company under Harrah\'s umbrella. 55% in sales and marketing revenues in 3 years. Earned Harrah\'s Platinum (Highest Achievement) Award (2007) and Top 10 status (20••••13) in sales, revenue and service. Propelled business relationships 75% via ROI brand influence and global business perspective- 55% sales + marketing growth and 30% in operating costs reduction- 90% account retention by proving reliability and integrity. 25%-30% market share growth (nationally) in 6 years after strategic investment in senior-level brand marketing programs/profitable brand partnerships.~20% revenue increase (regionally) and higher return in profits by implementing regional marketing plans. 25% reduction in travel operations costs while spurring productivity lift; leveraged technology for online meetings and improved customer relationships. Led change strategies to attract new luxury business clients, achieving double-digit growth- Re-branded total rewards programs; revamped luxury Customer Relationship Management programs/middle end Total Rewards Program- Trimmed labor and marketing expenses. Leveraged contemporary (social media: Facebook, Twitter, YouTube, Foursquare and Mobile) and traditional (TV/radio + print) marketing to expand market share while cutting marketing + labor costs 20%. Extended company\'s loyalty strategy by securing partnerships with sister properties; spurred productivity/efficiency/performance while raising seasonal operations results.
Education
Stockholm School of Economic
International Business
1998 — 1998
Rider University
Bachelor of Science in Commerce, Labor & Industrial Relations
1975 — 1980
New Jersey Institute of Technology
Master of Business Administration - MBA, Management of Technology
New Jersey Institute of Technology - School of Management
MS, Management
1998 — 2001
New Jersey Institute of Technology
MBA, Management of Technology
1998 — 2001
Skills
- Customer Service
- Training
- Customer Satisfaction
- Marketing
- Public Speaking
- Customer Relationship Management (Crm)
- Personal Development
- Program Management
- Team Building
- Management
- Recruiting
- Teamwork
- Multilingual
- Customer Relations
- Crm
- English
- Budgets
- Culture Change
- Leadership
- Spanish
- Problem Solving
- Organizational Development
- Strategic Planning
- Leadership Development
- Fluent English
- Administration
- Strategy
- Business Development
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