Ramjee Yadav
Digital Analytics Consultant at Novartis Pharmaceuticals | Google Analytics 4 | GTM | Google Looker Studio | Content Square
- Role
- Digital Consultant at Novartis
- Location
- Hyderabad, TG, IN
- LinkedIn followers
- 500 followers
About Ramjee Yadav
A self-motivated professional with 7+ years of experience in digital marketing analytics.…
Experience
Digital Consultant
Jan 2024 — Present · Hyderabad, IN
Implemented GA4 across web and app platforms for an e-commerce client, leading to a 15% conversion rate increase within six months through actionable insights derived from user behavior analysis.• Collaborated with marketing and development teams to leverage GA4 insights for data-driven decisions, optimizing ad campaigns and improving ROI by 20% through refined audience segmentation and targeted strategies.• Designed and delivered dynamic, data-driven dashboards and visualizations in Looker Studio, enabling stakeholders to make informed decisions with clear and actionable reports.• Conducted in-depth analysis using ContentSquare, identifying user behavior trends and providing actionable recommendations that improved website performance and user experience.• Successfully managed client relationships and collaborated with stakeholders to deliver tailored solutions, ensuring alignment with business objectives.• Successfully utilized prompt engineering techniques to streamline data analysis and reporting workflows in Google Analytics 4.
Education
Jawaharlal Nehru Technological University, Kakinada
Bachelor of Technology - BTech
2011 — 2015
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