Ramiz Raja
Urban Mobility | Smart Transport | - Marketing Strategist
- Role
- Manager Marketing at Conveyor & Ropeway Services Pvt.Ltd
- Location
- Kolkata, WB, IN
- LinkedIn followers
- 500 followers
About Ramiz Raja
I specialize in Business Development, EPC Project Execution, and Ropeway…
Experience
Manager Marketing
Conveyor & Ropeway Services Pvt.Ltd
Jun 2023 — Present · IN
Target Audience: Identifying target audience, which could include tourists, adventure enthusiasts, nature lovers, or locals looking for a mode of transport. •Branding and Positioning: Develop a strong brand identity for the ropeway, highlighting its unique selling points, such as scenic views, convenience, or an alternative mode of transportation. •Online Presence: Establish a strong online presence through a dedicated website, social media platforms, and online travel portals. Create engaging content, including high-quality visuals and videos showcasing the ropeway experience. Leverage user-generated content and positive customer reviews to build trust and credibility.•Partnership and Collaboration: Collaborate with local tourism boards, travel agencies, hotels, and other attractions to cross-promote and package the ropeway experience. Joint marketing initiatives and discount offers to attract more visitors and create a compelling value proposition.•Targeted Advertising: Utilize online advertising platforms, such as Google Ads and social media ads, to target potential visitors based on their demographics, interests, and travel behavior. Invest in SEO strategies to optimize your website\'s visibility in search engine results.•Public Relations: Engage with media outlets, travel bloggers, and influencers to generate coverage and positive reviews. Organize press tours or media events to showcase the ropeway\'s unique features and generate buzz.•Customer Experience: Focus on delivering exceptional customer service from the ticketing process to the actual ride. Train staff to be knowledgeable, friendly, and helpful. Encourage visitors to share their experiences on social media or review platforms to create a positive word-of-mouth effect.•Data Analytics: Track and analyse data related to ticket sales, customer feedback, and website traffic to identify trends, optimize marketing strategies, and make informed decisions.
Education
National High School
High School
Maulana Abul Kalam Azad University of Technology, West Bengal formerly WBUT
Engineer's Degree
2008 — 2012
South Point High School, Kolkata
High School
Skills
- Integrated Marketing
- Management
- Cost Planning
- C
- Microsoft Office
- Teamwork
- Team Management
- Google Analytics
- New Business Development
- Social Media
- Mathematics
- Online Advertising
- Demand Generation
- Project Management
- Business Development
- Digital Marketing
- Social Media Marketing
- Direct Marketing
- Lead Generation
- Telecommunications
- Google Adwords
- Marketing
- Crm
- Quality Management
- Brand Management
- Marketing Strategy
- Advertising
- Negotiation
- Marketing Communications
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