Ramesh Rangarajan

Director - Customer Analytics and Strategy

Role
Director - Customer Analytics and Strategy at OneMain Financial
Location
Newark, DE, US
LinkedIn followers
500 followers

About Ramesh Rangarajan

Highly effective Business leader with over 20 years of Analytics, Product, Marketing & Finance experience in the area of Payments and Lending across Consumer, Small Business and Commercial segment. Proven track record of driving transformation and Business outcomes through data driven strategies. Experienced in building and managing high performance teams.Business Skills • Vision, Roadmap & Execution• Executive presence• Channel Optimization and Attribution• Investment Optimization• Forecasting• P&L management• Cross functional navigationBusiness & Functional Areas• Payments & Lending • Data & Analytics• Product • Prospects and Customer Marketing• Performance and Digital Marketing• Financial Management• Portfolio Management• TechnologyHard Skills• ML Analytics• Data Visualization• Segmentation • ExperimentationTools• SAS/SQL & MS Excel• Tableau• Alteryx

Experience

  1. Director - Customer Analytics and Strategy

    OneMain Financial

    Aug 2024 — Present

    Personal Loans - Marketing Analytics, Servicing Analytics, Engagement Analytics, Experience and Journey Analytics

Education

  • Tamil Nadu Agricultural University

    Bachelor of Engineering (B.E.), Agricultural Engineering

    1989 — 1994

  • Alfred Lerner College of Business & Economics at University of Delaware

    Master of Business Administration (MBA), Marketing & Finance

    2003 — 2006

  • DRBCCC Higher secondary School

    Maths & Science

    1987 — 1989

Skills

  • Channel Marketing
  • Market Research
  • Call Center
  • Optimization
  • Credit Cards
  • Behavioral Targeting
  • Customer Experience
  • Loyalty Marketing
  • Creative Strategy
  • Financial Analysis
  • Thought Leadership
  • Credit Risk
  • Data Analysis
  • Segmentation
  • Statistical Modeling
  • P&L Management
  • Analytics
  • Product Development
  • Multi-Channel Marketing
  • Problem Solving
  • Executive Communications
  • Critical Thinking

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Ramesh Rangarajan — Director - Customer Analytics and Strategy at OneMain Financial in Newark, DE, US | Unifers