Raman Makkar

About Raman Makkar

Analytics professional with 11 years of experience in Commercial Strategy & Transformation, Business Analytics, Data Insights, Consulting and Decision Sciences across Retail, Pharma, Tech and CPG• Worked with Fortune 500 corporate houses such as Wal-Mart, Microsoft, Novartis, Salesforce and PepsiCo across commercial functions including Marketing Analytics, Sales Transformation and Analytics, Go-To-Market and Net Revenue Management• Proven track record of Leading team of Analysts, Setting up new business engagements (Global Capability Center/ Global Business Services) with International Clients, Pitching Analytics projects and generating revenue streams• Graduate from Punjab Engineering College, a premier institution in India• Advanced Certificate Program in Artificial Intelligence and Machine Learning at Salesforce Certified Administrator• Mu-Sigma Certified Decision Scientist• Dale Carnegie accredited professional* Lean Six Sigma Certified• Key Technical Skills: Data Visualization, Business Intelligence, SQL, Advanced Excel & VBA, R, Power BI, Tableau, MS Access, Salesforce Objects (Salesforce Certified), COSMOS, Big Data, Anaplan, Advanced Google Sheets, G Suite, Google App Scripts,• Key Business Skills: Online Search Advertising, Retail Store Operations, Healthcare & Pharma, Salesforce CRM Ecosystem, Commercial Strategy & Operations (Budget Planning, Sales Forecasting, Capacity Planning, Market Segmentation, Territory Alignment, Target Setting, Incentive Compensation, Resource Allocation, Account Planning, Field Force Effectiveness, Sales force coverage models), Net Revenue Management• Key Statistical Skills: Linear Regression Model, Logistic Regression Model, A/B testing, Driver and Fair Comparison, Time Series Forecasting using ARIMA Model, Pricing Analytics

Experience

1. Analytics Lead, Digital & Ai Products

   Salesforce

   Oct 2024 — Present · Hyderabad, IN

   Partner with Product leaders in the Digital Success organization to drive AI-led growth initiatives and elevate product analytics maturity.• Define and operationalize a comprehensive analytics framework to measure the performance and business impact of Agentforce, an agentic AI platform.• Build utterance-to-citation insights dashboards that connect retrieval quality, content relevance, and resolution outcomes to identify deflection opportunities.• Deliver advanced analytics on user behavior and conversational patterns to systematically improve AI efficacy and support experience.• Translate complex analytics into actionable recommendations that improve customer engagement, resolution rates, and overall satisfaction.

Education

• K.B. DAV Sr. Sec. School, Chandigarh

  SSC, Science

  2004 — 2007

• IIIT Hyderabad

  Advanced Certificate Program, Artificial Intelligence and Machine Learning

  2018 — 2018

• Punjab Engineering College

  B.E, Engineering

  2009 — 2013

Skills

• Real Estate
• Autocad
• Microsoft Excel
• Microsoft Office
• Staad
• Management Consulting
• R
• Statistics
• Mysql
• Data Analysis
• Data Mining
• Sql
• Analysis
• Analytics
• C
• Business Analysis
• Powerpoint
• Microsoft Word
• Business Intelligence
• Team Management
• Teamwork
• Business Analytics
• Power Bi
• Visual Basic for Applications (Vba)
• Analytical Skills
• Business Development
• Microsoft Powerpoint
• Arima
• Ms Access
• Microsoft Access
• Tableau
• Salesforce.com Consulting
• Strategy
• Leadership
• Consulting
• Business Strategy
• Project Management
• Market Research
• Management
• Financial Reporting