Ramakrishnan R.

Experience

1. Chief Growth Officer

   Krealogy Consultancy Pvt Ltd

   Jul 2020 — Present

   Achievement: Achieved 600+ lead per month for a classroom based digital marketing academy;Achieved signup through social media campaign for an online workshop; ManagedEntire Digital Campaign for a Political Contestant.Responsibilities• Conceptualized and implemented 3+ ATL campaigns for brand positioning• Owned the entire re-haul of social media strategy to revamp brand image and increaseengagement via Facebook and YouTube leading to 3x reach and over 400% increase inengagement in 6 months• Setting up the influencer marketing channel from scratch to drive growth on Instagram; Delivered- 3x increase in Instagram followers• Prepare Monthly Online and Offline Marketing Budget and ensure the proper utilization of thefunds.• Conceptualized and implemented pan India brand awareness campaigns• Drive Workshop Sign-ups through influencers - 80k sign ups• Perform Market and Competitor research to plan digital campaigns• Research and Create Brand Strategy, Go-to-market strategy for Brands.• Created and executed social media ad campaigns on Facebook, Instagram, LinkedIn and YouTubeand Google SEM Ads.• Perform Technical Audits and implement necessary fixes.• Managed Political Campaign Management for a Political Contestant.• Increased PR mentions of clients by 8X.• Reached out to Media and news outlets for media coverage for clients.• Manage a team of 7 Digital Marketers and 2 Visual Designers.