Ralph Snyder

About Ralph Snyder

Accomplished design and retail executive with over 20 years of experience leadinghigh-performing teams in retail and product development. Proven expertise in driving productdesign, trend forecasting, and visual merchandising strategies for leading brands. Adept ataligning creative vision with business objectives, managing large-scale cross-functional teams,and delivering innovative product lines across multiple categories. Strong strategic thinker with atrack record of driving profitability and growth through effective design leadership.

Experience

1. Executive Creative Director

   Kay James Design, Llc

   Jul 2025 — Present

   Creative Direction: Lead the ideation, development, and execution of packaging, printpattern, and surface design projects across major CPG accounts.• P&L Ownership: Oversee the financial health of Kay James Design includingbudgeting, forecasting, and ensuring profitability through strategic resource managementand performance tracking.• Team Leadership: Mentor and manage a high-performing creative team, setting clearexpectations and driving a culture of innovation, accountability, and excellence.• Client Relationship Management: Build and strengthen client partnerships to fosterretention, secure ongoing work, and generate new business opportunities within existingaccounts.• Lead Cross-Functional Client Collaboration: Work closely with Clients InternalDesign & Marketing Teams, and KJD Team to align creative vision with businessobjectives and timelines.• Operational Accountability: Ensure design workflows and team structures supportscalability, quality control, and timely delivery of high-impact creative.• Trend & Market Awareness: Stay informed on industry trends, print technologies, andsustainability practices to keep Kay James Design at the forefront of innovation.• Performance Reporting: Conduct reviews of key deliverables, providing actionableinsights and updates to internal leadership and clients.• Strategic Partnership: Collaborate with the President to shape company-wide initiatives,long-term planning, and team development strategies.