Ralf Fuss Mind
Strategy Partner, Co-founder @Mind
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WORK HISTORY
Strategy Partner, Co-founder @Mind
Shanghai, CN
Co-Founder/ Partner and head of the strategy department at communications agency Module. We are fluid problem solvers with a network of senior media & communications specialists across disciplines with offices and collaborators in Shanghai, Nanjing, Beijing, and across the world. We were helping Geely owned Lotus Cars in its global brand roll-out, its creative ideation, its communications and media planning, its product development, with business consulting or with its execution and have named their current Electric Hyper SUV \'Eletre\'. We also worked with other major brands like Ferrari, trip.com, Tsingtao Beer, or J&T Express.
EDUCATION
Hanns Eisler Hochschule für Musik/ Freie Universität Berlin
Master's degree, Cultural Management
Eastman School of Music, NY State, US
Diverse Classes in Piano and Musicology
Universität der Künste Berlin
Bachelor's degree, Concert Pianist, Teaching, Musicology.
Guildhall School of Music & Drama London
Classes in Piano and Musicology
SKILLS
ABOUT RALF FUSS MIND
Globally minded creative and tech driven freelance strategist, educator and co-founder (Shanghai agency, AI startup) working under the \'Mind\' moniker. 28 odd years of experience in: planning & personas, culture & people, media & messaging, research & intelligence, AI & data, behavioral insights & tech trends, brand creation & brand definition, brand transformation & brand repurposing, scenarios & consultation, ideation & inspiration, iteration & sprints, briefs & workshops, leading & mentoring and now, teaching. Clients include MINI, BMW, Lotus Cars, Ferrari, Geely, Avatr, KIA, Mercedes-Benz, Audi, Volkswagen global, Volkswagen Group China, Joint Ventures FAW and SAIC Volkswagen, Škoda, Seat, Borgward, Opel/ Vauxhall, Renault, then; Google, Xiaomi, Microsoft, Sony, German Telekom, Coca Cola, Red Bull, Danone, Nestlé, Ferrero, Kraft Foods/ Mondelez, Fisherman’s Friend, Dr. Oetker, Tchibo, Warsteiner Beer, Glenfiddich, Aasics, Air France, DHL, Henkel, Siemens, Degussa, Thyssen-Krupp, Gruner + Jahr, Deutsche Bank, West LB, Bayer Schering Pharma, Janssen-Cilag, Lady Gaga, Gucci, Coty, Swarovski, Zenith, Intercontinental Hotels or trip.com.
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