Rakshitha Rai
Content Marketing Manager @ Bluehost | Ex‑Freshworks | Driving Organic Growth & Revenue for Advanced and Agency Hosting (VPS, Dedicated, Cloud)
- Role
- Content Marketing Manager at Bluehost
- Location
- Mangaluru, KA, IN
- LinkedIn followers
- 500 followers
About Rakshitha Rai
Hi There,I’m a growth-driven Content Marketing Manager with 9+ years of experience accelerating organic growth, revenue, and market share through strategic SEO, AI-powered content systems, and performance-led marketing.At Bluehost( Part of Newfold Digital), I lead content strategy for Advanced and Agency Hosting—owning the full funnel from awareness to conversion. My work sits at the intersection of content, search, AI, and revenue: building scalable content ecosystems that do not just rank, but convert and improve organic contribution to revenue.I own ICP-driven SEO and content strategy across the marketing-to-sales journey, creating persona-led content that attracts high-intent traffic, increases share of voice, builds authority, and improves conversion efficiency. Using AI systems and SEO tools, I scale content, accelerate research, analyze performance, and uncover growth opportunities across traditional search and emerging LLM visibility—turning search demand into measurable business outcomes like bookings, MRR, and customer acquisition.Over the years, I’ve specialized in:• Designing SEO-led content strategies that drive measurable business and revenue impact• Owning ICP- and persona-driven SEO across the full buyer journey• Scaling content production and optimization using AI-powered workflows• Increasing high-intent organic traffic and share of voice in competitive categories• Building mid- and bottom-funnel content that accelerates pipeline, conversions, and revenue• Leveraging data, search intent, and competitive insights to unlock growth opportunitiesMy approach is simple: content should connect, be clear, and create value. The strongest content does more than communicate a brand message, it understands customer pain points, offers relevant solutions, and builds trust. That’s when content becomes not just rich and engaging, but a real growth driver.
Experience
Content Marketing Manager
Nov 2024 — Present
Education
St. Aloysius (Deemed to be University)
Pre-university , PCMB
Sahyadri College of Engineering & Management
Bachelor of Engineering - BE, Computer Science
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