Rakshita Agrawal
General Manager Furniture North America Pt 2 @Wayfair
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WORK HISTORY
General Manager Furniture North America Pt 2 @Wayfair
ACHIEVEMENTS CONTINUEDREVENUE GENERATION / SUPPLIER RELATIONSHIPS / SCALING NEW REVENUE STREAMS I sponsored B2B services and partnered cross-functionally to develop value propositions and pricing strategies, and conduct business development, onboarding, and performance management for 2K+ customers/supply partners. We successfully scaled each service (e.g, ads and supply chain as a service) to ~$200M+ per year within 3.5 years, improved supplier retention and performance, and established a repeatable Best Practice playbook for platform monetization beyond traditional margins.PRICING STRATEGY / COST REDUCTION Dynamic pricing amidst inflation eroded customer and supplier confidence. I aimed to strike a balance between retail price stability and near-term revenue vs. profit optimization. I guided the adoption of margin guardrails, reduced unnecessary price churn, helped institute a customer lifetime value model, and expanded competitive crawl data use to include close substitutes. The increased pricing confidence was instrumental in reducing COGS by ~15-20% within 18 months.COST REDUCTION / PROCESS IMPROVEMENT Post-order costs (incidence, defect, and buyer\'s remorse returns) were high. I set out to reduce these costs and improve customer satisfaction and partnered with cross-functional teams, built supplier scorecards, created standardized playbooks, utilized AI to synthesize customer comments and images, and introduced accountability mechanisms. This strategy reduced post-order rates by 600 pbs, improved customer satisfaction, and was embedded into all operating practices.
EDUCATION
Georgia Institute of Technology
PhD, Chemical Engineering
Georgia Institute of Technology
M.S. (dual degree) , Industrial & Systems Engineering
Indian Institute of Technology, Roorkee
B. Tech., Chemical Engineering
SKILLS
ABOUT RAKSHITA AGRAWAL
I am a Commercial Executive and General Manager with experience across retail, e-commerce, consumer goods, industrial goods, and management consulting, spanning ~$12-$13B global businesses. I am a performance-driven operator with experience managing operational budgets of $100M to 800M and P & Ls of $300M to $4.25B. I bring a strong execution bias, with a track record of translating strategy into measurable outcomes, driving growth, market share gains, and profitability in highly competitive environments. My experience spans the U.S, India, Germany, and China, working across global supply chains, commercial organizations, and cross-functional leadership teams.I’ve built and led teams of up to 70, with a focus on developing leaders who can operate effectively amid complexity and change. Earlier in my career, I spent a decade in management consulting, advising Fortune 50 companies on growth strategy, digital transformation, operational turnaround, and organizational effectiveness.ACHIEVEMENT CATEGORIES REPRESENTED BELOW Growth Strategy Strategic Planning Operational Turnaround Digital Transformation Business Development Customer Relationship Management Market Share Capture Pricing Strategy Revenue Generation Profit Optimization Supply Chain & Logistics Cost Reduction Supplier Relationships Employee Engagement Team Leadership High-Potential Talent Development Cultural Transformation Recruiting & Selection Thought Leadership Interdepartmental Collaboration Digital Tech Collaboration Project Leadership Scaling New Revenue Streams Service Expansion
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