Raksha Khanna

About Raksha Khanna

I help organizations use GenAI, Data Science, and Analytics to make sharper and faster…

Experience

1. Director - Advanced Analytics and Ai

   GALE

   Aug 2024 — Present · Bengaluru, IN

   Here at Gale, I lead with a bold vision to transform marketing intelligence and enable businesses to thrive in a data-first world. My role is centered on delivering cutting-edge solutions that empower organizations to make informed decisions, optimize media strategies, and achieve measurable growth through advanced analytics and artificial intelligence.Strategic Leadership & InnovationI spearhead the development of transformative measurement frameworks that align marketing performance with overarching business objectives. By integrating KPIs, in-flight optimization levers, and data-driven experimentation, I ensure organizations are set up for sustainable success.Collaborating with cross-functional teams and senior stakeholders, I guide the integration of complex data ecosystems across advertising platforms, cloud infrastructures, and analytics tools to deliver actionable insights.Building Scalable Analytics SolutionsI lead a team of experts to design and implement scalable reporting ecosystems powered by AI-driven insights, predictive models, and visualization platforms. These solutions streamline data from disparate sources, offering clients a holistic view of performance and enabling real-time optimization of marketing investments.I leverage state-of-the-art technologies to drive sophisticated marketing measurement strategies. My work ensures that every insight is actionable, every campaign optimized, and every decision data-backed.Mentorship and Data StorytellingI foster a culture of learning and excellence, mentoring a diverse and high-performing analytics team. Through tailored training and strategic direction, I empower them to deliver impactful results and evolve into future leaders.As a data storyteller, I translate complex analytics into powerful narratives that resonate with senior executives and clients alike. I deliver presentations that not only inform but inspire, aligning stakeholders around a common vision for success.

Education

• SRM University, chennai

  Bachelor of Technology (B.Tech.), Instrumentation and control

  2008 — 2012

Skills

• Teradata
• Business Analysis
• Predictive Modeling
• Sas Programming
• Data Analysis
• R
• Customer Analysis
• Sas
• Sql
• Linear Regression
• Tableau
• Vba
• Business Analytics
• Analysis
• Predictive Analytics
• Analytics