Rakhul Raahje
Assistant Manager - Paid Media with 4 years of experience @ Maino.ai. Worked across eCommerce, Ed-Tech, Healthcare, FMCG. Managed budget over 2Cr per year.
- Role
- Manager - Paid Media at Team Pumpkin
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Rakhul Raahje
Looking for a Performance role.(In my Notice Period) Preferred location:…
Experience
Manager - Paid Media
Jul 2024 — Present · Bangalore Urban, IN
Client Communication: Headed client calls and Pitches along with CEO and Business Development for Paid Media.• Campaign Management: Develop an online Marketing Strategy and Media Plan with a strong rationale for search, paid social, display, store visit, and video.• Measurement and Optimization: Integrated a one-click checkout on the Shopify store resulting in an increased AOV by 40% and Conv. rate by 155% on Meta and reduced Cost-per-purchase by 59%.• Report and Communication: Create a cross-functional tracker using GA 4 and Meta dashboard data to find the right metrics, such as Session, SR, ATC, Purchase, CPA, Conv. Value, ROAS, and Conv. rate, for legit Shopify orders, removing the returns and canceled orders.• Collaboration and Teamwork: Collaborated with Designers, Social Media, and Influencer Marketing teams to create video ads to create winning video ads resulting in 65% lower CPA and increased CTR by 50%.• Team Management: Trained 2 associates to create media plans, campaign launches, daily trackers and analysis, weekly and monthly reporting, and client communication.
Education
Kongu Engineering College
Bachelor of Technology - BTech, Information Technology
2016 — 2020
Kraftshala
The Marketing Launchpad - Paid Advertising Specilization, Marketing
Internet (YouTube, Courses, & Coaching)
Practitioner of Marketing, Advertising and Sales, Business, Management, Marketing, and Related Support Services
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.