Rakesh R

About Rakesh R

An engineer turned entrepreneur; bootstrapped a million-dollar business with zero investment. Deepsense Digital was started with just 3 members and 3 laptops in 2016. Our “Creed” turned into a 10-member team with 3 clients in 2017. The organization has become one of the top-performing agencies in the digital space with a 70+ team, an esteemed clientele list consisting of several Fortune 500, Nifty50 companies and start-ups, and winning 25+ awards over a period of 6 years. Currently heading a young, curious, and passionate team of 70+ members and my core responsibilities are centered around Campaign Strategy, eCommerce enablement, Business Development, Operations, and Finance. We’re a business-centric digital agency, we blend technology and creativity to create out-of-the-box, disruptive solutions to our clientele which is our cutting edge. Our flexible working style and thought-breaking ideas have also attributed to us signing up with various brands and assigning strategic and innovative solutions for them through our young, curious, and versatile team. I absolutely love rolling up my sleeves and getting my hands into unraveling brand behavior and consumer insights that dictate and shape the growth and success of businesses. Excel is my most used tool and numbers are the language I understand. I am also an avid gamer; Assassin’s Creed is my all-time favorite game I play an active role in Artz Trust which primarily focuses on sports development in rural parts comprises of C level coaches in football and I’m very proud to share the fact the trust have trained more than 500+ kids in sports in parallel to their education. Iragu Trust, which are a non-profit organization that focuses on providing financial support for students’ education to help them progress in their careers.

Experience

1. Co-founder

   Deepsense Digital

   Sep 2018 — Present · Chennai, IN

   Pioneering Digital Marketing and Tech Solutions: Spearheaded the development and implementation of innovative digital marketing strategies and tech solutions, significantly enhancing client engagement and business growth.Strategic Leadership and Team Management: Directed a dynamic team of 70+ professionals, fostering a culture of creativity, collaboration, and excellence in delivering top-tier digital services.Business Development and Growth: Successfully expanded the client base, including several Fortune 500 and Nifty50 companies, through strategic business development and networking.Award-Winning Campaigns: Led the creation and execution of over 25 award-winning campaigns, showcasing a unique blend of technological innovation and marketing expertise.E-Commerce Enablement: Played a key role in e-commerce enablement for diverse clients, leveraging cutting-edge digital tools and strategies to drive online sales and customer engagement.Data-Driven Decision Making: Utilized advanced analytics and data interpretation to inform strategic decisions, ensuring alignment with business objectives and market trends.Operational Excellence: Streamlined operations for efficiency and effectiveness, implementing best practices and innovative solutions to optimize business processes.Financial Management and Budgeting: Oversaw financial operations, including budgeting and resource allocation, ensuring optimal use of funds for maximum return on investment.Industry Thought Leadership: Regularly contributed insights and trends in digital marketing and technology, establishing a strong personal and company brand in the industry.Social Responsibility and Community Engagement: Actively involved in social initiatives like Artz Trust and Iragu Trust, demonstrating a commitment to community development and corporate social responsibility.

Education

• St-Paul's M.H.S.S

  Higher Secondary, Computer-Maths

  2006 — 2008

• Anna University Chennai

  Bachelor of Engineering, Instrumentation and Control

  2008 — 2012

• WLCI

  Master of Business Administration (M.B.A.), Marketing

  2012 — 2014