Rakesh Mayekar
UX & Brand Design Lead | Business problems → scalable design systems | AI-assisted | Ex-Digitas
- Role
- Sr Brand Designer at Soulinkk World-Wide Media
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Rakesh Mayekar
Most design problems are not design problems.They are unclear business goals wearing design clothes.Over 10 years — across agencies, product teams, and growth-stage brands — I have learned to work backwards from the business problem before touching a single frame. That is what I do at Soulinkk now, and what I did as Art Director at Digitas (Publicis Groupe) for nearly six years. My work sits at the intersection of UX strategy, brand systems, and conversion-focused product design — with AI-assisted workflows that help teams move from idea to tested interface faster. The results have been measurable — 35%+ engagement growth, 40%+ conversion improvement, UI systems serving 100K+ monthly users. But the work I am most proud of is simpler than that. It is the moment a founder sees their product clearly for the first time. If you are building something and need design that performs — not just looks good — let\'s talk.Email: r••••••••@gmail.comMobile:+91••••••••40
Experience
Sr Brand Designer
Aug 2025 — Present · Mumbai, IN
Leading brand and UX strategy across tech, e-commerce, and lifestyle sectors.My focus is translating unclear business goals into structured design systems — brand identities, digital products, and conversion-focused interfaces that teams can actually build and scale.Key outcomes so far— 35%+ increase in brand engagement through identity transformation— UI systems designed for 100K+ monthly users— 40% improvement in internal design workflow efficiency— Design team mentoring for consistent cross-platform execution
Education
Edit Institute
UI & UX Designer
2015 — 2015
Cheta Collage
H.S.C.
2008 — 2010
Edit Institute
Digi Design
2010 — 2011
Chennaianimation - MAAC - Trusted Animation Institute
Motion Graphics
2016 — 2016
Edit Institute
UI Design
2015 — 2015
Rameshwar Vidya Mandir
S.S.C
2006 — 2007
Shankar Multimedia
Visual Effects & Conversion
2014 — 2014
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