Rakesh Kumar
City Manager - Category at Milkbasket (Reliance Retail)| Triveni Engineering & Industries Limited| Flipkart wholesale| Walmart India| Jabra connect| AryaOmnitalk | Justdial| Ceasefire.
- Role
- City Category Manager at Milkbasket
- Location
- Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Rakesh Kumar
I\'m a Growth & Operations leader with 13+ years of progressive experience across…
Experience
City Category Manager
Jun 2022 — Present · Gurugram, IN
Milkbasket is India\'s first & largest daily micro-delivery service owned byReliance RetailDriving the Topline, Profitability, and other key metrics like AOV, Customer & Order Penetration for the categoryAssortment Rationalization: Effective assortment management of thecategory keeping in mind the product & price mix across different locations.JBP/Visibility closure with the brand: Ensuring timely closure and executionof JBP and visibilities with the brand.Managing effective & Strong relationships with all internal and externalstakeholders for proper alignment.Designing & Implementing the Campaigns for the category to drive growthStrategize positioning of a product on the basis of various factors likepromotions, brand commitments, etc.Benchmarking National & Regional competitors to maintain competitivepricing on the platform.Adequate & Effective Inventory Management to ensure minimal stock-outsand at the same time maintain adequate days cover.Vendor Management: Evaluation and negotiation related to commercialterms & conditions, pricing, promotions and new product introductions
Education
ASBM UNIVERSITY
Master of Business Administration, International Business; Marketing & Operation
2010 — 2012
ANNADA COLLEGE
Intermediate, Science
2000 — 2002
Vinoba Bhave University (VBU), Hazaribagh
BACHELOR OF ARTS, ENGLISH
2002 — 2008
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