Rakesh Singh
Cloud SaaS Specialist Driving Growth & Innovation | Business Leader | PAN India Channel & Enterprise Specialist | IT Hardware & SaaS Solutions Expert | Customer-Centric Strategist | Brand & Business Development Innovator
- Role
- Head of Marketing Business Development at Zenscale
- Location
- Ludhiana, PB, IN
- LinkedIn followers
- 500 followers
About Rakesh Singh
Experienced Business & Sales Leadership professional with 19+ years of expertise…
Experience
Head of Marketing Business Development
Aug 2024 — Present · Ludhiana, IN
Zenscale Technologies is a cloud-based ERP and SaaS solutions provider catering to multiple manufacturing industries. It developed Advanced Planning Solutions (APS) to address complex production planning challenges, initially focusing on textile and garmenting. Zenscale emerged from the limitations of existing ERP systems, leveraging insights from Singhora Textile Ltd, a seasoned textile manufacturer-Spearheading marketing and business development efforts to drive PAN-India growth and strategize overseas expansion, with a key focus on establishing US channel partnerships while introducing innovative channel development strategies to foster long-term, sustainable business relationships- Developed and executed marketing strategies to enhance brand visibility using social media platforms and digital outreach- Revamped the entire company website structure and content, crafting a more engaging, visually appealing, and conversion-driven platform. Developed and executed comprehensive marketing strategies leveraging social media and digital outreach to significantly enhance brand visibility and audience engagement- Led APS adoption among textile and garmenting manufacturers, solving industry-specific production planning challenges- Interacted with Tier 1 & 2 manufacturers PAN India, aligning solutions with industry needs- Achieved key milestones in business expansion, product positioning, and market reach through strategic execution in a short span.
Education
Narsee Monjee Institute of Management Studies (NMIMS) Navi Mumbai
Master of Business Administration - MBA, Business, Management, Marketing, and Related Support Services
2023 — 2025
Veer Bahadur Singh Purvanchal University, Jaunpur
Bachelor of Science - BS, Chemistry
Dhirubhai Ambani University
B-tech, Information Comnunication Technology
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