Rakesh Rangdal

About Rakesh Rangdal

With more than 8 years of experience in leading sales and business development teams in the internet industry, I am a Senior Business Development Manager at Amazon, the world\'s largest e-commerce company. I hold an MBA from IIMB and a Bachelor\'s Degree in Electronics and Communication Engineering from NITK Surathkal.In my current role, I create and execute strategies that drive growth and innovation for Amazon, leveraging my expertise in B2B sales, e-commerce, logistics, and online advertising. I work with diverse and cross-functional teams to deliver results and exceed expectations for the customers, partners, and stakeholders. In my previous roles, I managed and grew the bus travel business at Paytm, onboarding bus operators and generating INR 30L/month by ad monetization and deposit incentive programs. I also handled logistic solutioning for e-commerce players, D2C brands, and aggregators at Shadowfax, managing a team of 35+ BDMs and overseeing pricing and negotiation with the clients.I am passionate about exploring new opportunities and challenges in the online space, and applying my skills and knowledge to create value and impact. I am always eager to learn from others and share my insights and best practices. My goal is to contribute to the vision and mission of Amazon and help it achieve its objectives and aspirations.

Experience

1. Head of Sales and Business Development

   Amazon

   Aug 2021 — Present · Bengaluru, IN

   Strategic Partnership Execution in Amazon Ecosystem: Formulated and executed innovative partnership strategies across diverse clients like Times of India(TOI), NDTV gadgets, Josh(Short video app), Sharechat & Coupondunia etc, leveraging Amazon ecosystem programs such as affiliate marketing, Amazon Live,#FounditonAmazon, Amazon Games, and Articles (On-site publishing).• Leadership in Emerging Traffic Channels: Spearheaded the emerging traffic channels charter, focusing on new-age vernacular and short video apps, within the realms of influencer and performance marketing functions at Amazon.• Identification and Collaboration with Key Platforms: Identified and collaborated with key platforms including Josh (133 million Monthly Active Users - MAU, short video app), Sharechat (350 million MAU, vernacular social media app), and MXplayer Takatak (150 million MAU, short video app).• Innovative Ad Launch: Launched an industry-first automated image object identification-based influencer ad on Josh, making a significant mark in the global market.

Education

• NITK surathkal

  Bachelor’s Degree, Electronics and communication engineering

  2007 — 2011

• Pragnya School

  Class X

  1993 — 2005

• Indian Institute of Management Bangalore

  Master of Business Administration (M.B.A.), Marketing, Strategy and Economics

  2013 — 2015

• SB Residential Public School, Gulbarga

  Class XII, Science

  2005 — 2007

• KU Leuven

  Master of Business Administration (M.B.A.), Business/Managerial Economics

  2014 — 2014