Rakesh Baskar

Saner : The Attack Prevention Platform | B2B Content Marketing | Product Marketing

Role
Product Marketing Specialist at SecPod
Location
Bengaluru, KA, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Rakesh Baskar

Creative, business savvy B2B marketing professional with a deep understanding of developing digital content for customer journeys across channels.Competencies: Capable of developing persona-driven content marketing strategies to enable every stage of the buyer\'s journey. Crafted targetted digital content to drive and engage prospective customers across market segments. Worked alongside internal stakeholders to ensure content is focused on supporting organizational goals while increasing brand awareness and engagement. Collaborated with a matrix of partners to conceptualize and develop compelling stories targeting key audiences and decision-makers across multiple platforms. Experienced in identifying effective channels to engage the target audience through relevant content and expand the content footprint to attract and retain customers.

Experience

  1. Product Marketing Specialist

    SecPod

    Aug 2023 — Present · Bangalore Urban, IN

Education

  • Sikkim Manipal Institute of Technology - SMU

    Master of Business Administration (MBA), Marketing

Skills

  • Content Development
  • Business Development
  • Instructional Design
  • Performance Management
  • Crm
  • Employee Training
  • Technical Documentation
  • Training Delivery
  • Strategy
  • Analysis
  • Needs Analysis
  • Technical Writing
  • E-Learning
  • Training
  • Soft Skills
  • Editing
  • Training Need Identification
  • Team Management
  • Learning & Development Solutions
  • Consulting
  • Elearning Sales, and Training Solution Development
  • Leadership Development
  • Training Needs Analysis
  • Employee Engagement
  • Blended Learning
  • Learning Risk Analysis, Learning Infrastructure Development
  • Talent Management
  • Learning Management
  • Organizational Development

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Rakesh Baskar — Product Marketing Specialist at SecPod in Bengaluru, KA, IN | Unifers