Raju Singh
Chief Marketing Manager @ Techno India University | π Enrollment Strategist | Elevating University Visibility & Driving Success π | πStudent Admissions & Empowering Futures | Student Outreach Leader π
- Role
- Chief Marketing Manager at Techno India University
- Location
- Kolkata, WB, IN
- LinkedIn followers
- 500 followers
About Raju Singh
I am a results-driven marketing and admissions leader with over 16 years of experienceβ¦
Experience
Chief Marketing Manager
Apr 2024 β Present Β· Kolkata, IN
Driving Enrollment Success:Spearheading the development and execution of comprehensive admissions strategies, ensuring the attainment of enrollment targets.Overseeing the entire admissions process, from application review to enrollment procedures, ensuring a seamless experience for prospective students. Elevating University Visibility and Branding:Crafting and nurturing the university\'s brand identity, ensuring alignment with its values and mission to resonate with target audiences.Developing and implementing branding initiatives to enhance brand recognition and differentiation in the competitive landscape. Leadership and Team Management:Leading a dynamic team of marketing and admissions professionals, fostering a collaborative environment to achieve institutional objectives.Managing recruitment, training, and performance evaluation to drive excellence in execution and results. Strategic Partnerships and Financial Management:Cultivating strong relationships with key stakeholders, including parents, students, and guidance counselors, to enhance brand loyalty and trust.Creating and managing a robust marketing budget to optimize resource allocation and maximize ROI. Performance Tracking and Innovation:Implementing strong measurement metrics to track marketing and admissions campaign success and staying updated on marketing trends and technologies to enhance brand visibility.π€ Streamlining Processes and Enhancing Efficiency:Implementing CRM automation to streamline admission processes and establishing partnerships with financial institutions to provide student loan facilities. Student-Centric Approach and Community Engagement:Actively engaging with the educational community through networking initiatives to cultivate mutually beneficial partnerships and collaborations.Leading student outreach programs to connect with prospective students, providing guidance and support throughout the admissions journey.
Education
Pune university
Post graduate diploma in material and logistic management, Materials and logistic management
2011 β 2012
JIS College Of Engineering
Bachelor of Business Administration (BBA), Marketing
2006 β 2009
Sinhgad institute of mangement pune
PGDM (marketing), Marketing Management
2010 β 2012
Pune University
Post graduate diploma in import export management
2010 β 2011
Skills
- Team Management
- Marketing
- Performance Management
- Market Research
- Mis
- Employee Relations
- Talent Acquisition
- Screening
- Business Development
- Management
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