Chetan Rajput
Category Manager (Hardware) @Virgin Media O2
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WORK HISTORY
Category Manager (Hardware) @Virgin Media O2
GB
Analysing emerging hardware categories such as AR / VR and Smart Home by leveraging market research, customer insight tools and trend data to identify new product opportunities- Managing strategic partnerships and holding full commercial ownership of key vendors such as Meta for ideation, execution, launch and in-life management of the Quest and RayBan range- Leading quarterly roadmap sessions with partners across the handset, laptop, tablet and mobile broadband categories- Taking ownership of the end-to-end lifecycle of all ranged products, ensuring continuous optimisation from initial ranging to in-life management and end-of-life (EOL) decisions- Collaborating cross functionally with Procurement, Supply Chain, Commercial and Go-to-Market teams to ensure seamless execution and category performance- Developing joint business plans with key vendors to align strategic objectives, secure incremental funding and unlock co-branded marketing and promotional activities- Monitoring category trends, competitor activities and customer behaviour to inform strategy and adapt propositions to market demand- Executing promotional planning and in-life campaigns in collaboration with commercial and marketing teams, to support the achievement of quarterly / annual business goals.
EDUCATION
University of Hertfordshire
BSc Digital Technology & Computer Science
SKILLS
ABOUT CHETAN RAJPUT
An accomplished professional with experience over 15+ years in category, product, partner and project management within the telecoms sector at both Virgin Media O2 and Telefonica O2. Well versed in developing partner strategies, GTM plans, NPI processes and roadmaps to drive the successful launch of products in close collaboration with internal / external stakeholders. Skilled in undertaking commercial deal / contract negotiations, directing portfolio strategies, analysing performance / market insights and driving continuous improvement of solutions. Genuine passion for working as part of multi-disciplinary teams with a data driven approach to attain maximum customer and business value in line with expectations.
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