Rajesh Bharti

About Rajesh Bharti

My first job title was \'Data Append Executive\'. My current one is \'Associate Director of Marketing Operations\'. The gap between those two words is 10 years of building things that actually work. I have grown from pulling SQL reports to leading marketing ops across some of India\'s most exciting B2B SaaS companies — Whatfix, Amagi, and Leena AI. Along the way, I\'ve built tools and processes from scratch, managed a team of SDRs and direct reportees, and sat at the intersection of marketing, sales, and data — where the real GTM decisions get made. Today, I specialise in: → Building scalable marketing ops systems using Salesforce, HubSpot, and Outreach → Turning pipeline data into decisions with SQL and Tableau → Aligning marketing and sales motions to drive predictable revenue growth What drives me is bringing order to chaos — taking a fragmented process or a new tool and building something a whole team can rely on. If you\'re working on scaling your marketing engine or building out your ops function, I\'d like to connect.

Experience

1. Associate Director Marketing Operations

   Leena AI

   Aug 2025 — Present

   Owned and administered the full MarTech stack — HubSpot, Sales Navigator, ZoomInfo and Apollo — across a 10–20 person SDR team, managing all configurations, integrations and vendor relationships.Independently designed and launched a scalable HubSpot marketing campaign system from the ground up — creating a repeatable, data-driven framework that standardised campaign execution across the organisation.Automated daily SDR tasks and weekly reporting workflows — eliminating manual effort and freeing up the team to focus on high-value outreach and meeting generation.Diagnosed and rebuilt broken HubSpot workflows, significantly improving pipeline data quality and accuracy — giving marketing and sales leadership reliable, real-time visibility into funnel performance.Present marketing performance reports and operational insights directly to senior leadership — translating complex pipeline and campaign data into clear, decision-ready narratives for the executive team

Education

• Indira Gandhi National Open University

  Bachelor of Commerce (B.Com.)

Skills

• Business Intelligence
• Team Management
• Management
• Business Analysis
• Analytics
• Competitive Analysis
• B2b
• Market Research
• Salesforce.com
• Cloud Computing
• Crm
• Software Implementation
• Team Leadership
• Account Management
• Vendor Management
• Data Analysis
• Online Lead Generation