Rajendran C
Consumer Insights Professional
- Role
- Head - Consumer Research & Insights at Myntra
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Rajendran C
Consumer Insights professional with over 18 years experience in market research (primary…
Experience
Head - Consumer Research & Insights
Nov 2022 — Present · Bengaluru, IN
As the head of the consumer insights function, I lead a team of researchers and analysts in bridging the gap between consumers and the business by studying consumer behavior, preferences, and trends and ensuring we take informed business decisions, thereby enhancing customer satisfaction and their online shopping experience
Education
PES Institute of Technology
Bachelors in Engineering
1999 — 2003
Vijay Pre-University College
PUC
1997 — 1999
Sri Kumaran Childrens Home
SSLC
1986 — 1997
Indian Institute of Planning and Management
MBA, PGDBM
2003 — 2005
Skills
- Competitive Intelligence
- Crm
- Marketing Research
- Management
- Qualitative Research
- Primary Research
- Data Analysis
- Segmentation
- Competitive Analysis
- Market Intelligence
- Spss
- Market Research
- Customer Insight
- Team Management
- Consumer Behaviour
- Business Development
- Secondary Research
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