Rajeev Dhal
Strategic Advisor, Revenue & Growth @Lemma
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WORK HISTORY
Strategic Advisor, Revenue & Growth @Lemma
Gurgaon, IN
Stakeholder Engagement - Participate in periodic leadership discussions, reviews, and strategy sessions. Provide advisory inputs to founders, executive leadership, and board-level forumsStrategic Revenue Advisory - Advise on overall revenue strategy aligned with Company’s business objectives and growth plans. Provide guidance on monetisation models relevant to the AdTech ecosystem (programmatic, direct sales, partnerships). Review and recommend improvements to pricing strategies, yield optimisation, and revenue forecastingSales & Go-To-Market Advisory - Advise leadership on go-to-market strategy, market positioning, and customer segmentation. Support development of sales playbook, incentive structures, and revenue KPIs. Provide inputs on enterprise and strategic account approach, including deal structuring and negotiation frameworksProcess & Capability Building - Review existing revenue processes and recommend best practices for scalability and compliance. Advise on revenue operations alignment across sales, finance, and product teams. Mentor senior sales and revenue leaders, as reasonably requested
EDUCATION
MICA | The School of Ideas
Communication & Media Studies
SKILLS
ABOUT RAJEEV DHAL
I’ve spent the last two decades helping media, AdTech, and consumer-facing digital platforms scale business and revenue across India, US, EMEA, and SEAWhether building a CTV monetization stack, scaling an app-install business, or launching a blockchain-led clean room product, I bring a mix of strategic clarity and operational drive. I believe in leading with clarity, building with trust, and scaling with disciplineI’ve been privileged to lead cross-functional teams, manage P & Ls, and work alongside brilliant people while driving measurable growth across category leading companies like Lemma, Zee5, Dailyhunt and SHAREitCurrently driving global revenue at Lemma and scaling Integral — our outcome-based platformAs a revenue-first operator and business builder, I’m always open to building something meaningful by collaborating with people who care about what they do!
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