Rajdeep Bora

About Rajdeep Bora

I am a seasoned Sales and Marketing professional with over 17 years of experience in the Telecom and FMCG industries, and an Entrepreneur with 3+ years of experience in building Beyondarie, a unique brand of natural wild teas and herbals from North East India. As an Entrepreneur, I have crafted and executed the Marketing and Product Strategy for Beyondarie, capitalizing on new business opportunities and driving revenue growth. I have also managed the Product, Price, People, and Process aspects of the business, while adapting to changing customer needs and market trends. As an accomplished, ambitious and results-driven Sales and Marketing expert, I have excelled in diverse roles across multiple locations, leading teams, managing relationships, and delivering results. I have also acquired multiple certifications and honours in digital marketing, customer centricity, and channel management. My specialties include visionary thinking, business planning and strategy, B2B and B2C business understanding, industry analysis, and mentoring.Key Skills : Sales Management & Sales Operations, New Business Development, Social Media & Online Marketing, Marketing Management, E-commerce, New Product Development & Management, Manufacturing, Brand Development, Market Research & Competitive Analysis, Budgeting, Recruiting, Business Analysis & Strategic Planning, Customer Relationship management, Problem Solving and Solution Selling, Data Analytics, Team Work and Cross-functional Team Leadership, Key Account Management, Lead Generation, Sales and Marketing Presentation and Operation Management

Experience

1. Marketing - Regional (Nort-east, North-bengal & Jharkhand) at Moon Beverage - Coca-cola

   Moon Beverages Ltd

   Jan 2025 — Present · Guwahati, IN

   Dynamic and results-driven marketing professional currently leading regional marketing operations for Moon Beverages (Coca-Cola) across North-East India, North Bengal, and Jharkhand. With a strong understanding of diverse consumer behaviors and regional market dynamics, I specialize in driving brand growth, executing high-impact campaigns, and fostering deep trade and consumer engagement.I bring strategic vision and operational excellence together to localize national marketing strategies, activate rural and urban markets, and build brand equity across culturally distinct territories.

Education

• Kendriya Vidyalaya

  X and X + 2, Science

• Institute Of Marketing and Management

  MBA, Marketing and Information Technology

  2005 — 2007

• Utkal University

  Bachelor in Computer Application, Information Technlogy

Skills

• Business Planning
• Telecommunications
• Product Development
• Ivr
• Strategy
• Mobile Devices
• Business Development
• Leadership
• Sales Management
• Vas
• Marketing
• Public Relations
• Vendor Management
• Sms
• Product Management
• Account Management
• Sales
• Management
• Team Building
• Team Leadership
• Marketing Strategy
• Strategic Planning
• Photography
• New Business Development
• Team Management
• Pricing
• Competitive Analysis
• Customer Experience
• Go-to-Market Strategy
• Pre-Sales
• Mobile Applications