Rajat Jain

About Rajat Jain

I build growth engines for consumer fintech and internet products.Over the last 7+ years, I’ve worked across Jupiter, Ola, and BigBasket, focusing on one core problem:how to turn large user bases into sustainable revenue through lifecycle marketing, product growth, and experimentation.Currently at Jupiter, I lead CRM-led growth across Savings, UPI, Credit Cards, Loans, Digital Gold, and Mutual Funds. I built and scaled the CRM function and unlocked cross-sell from a 1.7M+ active user base, increasing credit card acquisition contribution from existing users to ~80% while significantly reducing CAC.Previously at Ola & Ola Electric, I led retention and engagement growth initiatives across mobility and fintech products. Key work included launching Ola Loans (~₹5Cr daily disbursement within weeks), scaling EV test rides 8x, and driving reactivation programs contributing ~11% to MTU.My work typically sits at the intersection of Product, Data, and Marketing, where I focus on:• Lifecycle Marketing & CRM• Cross-sell, Reactivation & Monetization• Funnel Optimization & Experimentation• Product-led Growth• Growth Analytics & Cohort StrategiesI enjoy building teams, running fast experiments, and scaling growth systems that compound over time.Always happy to connect with people building consumer fintech, growth teams, or product-led companies.

Experience

1. Growth

   Jupiter

   Jul 2025 — Present · Bengaluru, IN

Education

• Kurukshetra University

  Bachelor of Technology - BTech, Electrical, Electronics and Communications Engineering

  2014 — 2018