Rajanikanta Roy
Strategic Market Research Leader | Manager-IPM at Kantar | Driving Growth through Data-Driven Decisions
- Role
- Manager-ipm at Kantar
- Location
- Hyderabad, TG, IN
- LinkedIn followers
- 500 followers
About Rajanikanta Roy
As a strategy planner and decision maker, I took my company to the top level from its…
Experience
Manager-ipm
Nov 2021 — Present · Hyderabad, IN
Education
University of Calcutta
Master's degree
2010 — 2012
Ramkrishna Mission Vidyamandira, Belur Math
Bachelor of Science - BS
2007 — 2010
Skills
- Questionnaires
- Market Analysis
- Quantitative Research
- Marketing Research
- Client Development
- Data Collection
- Segmentation
- Survey Design
- Vendor Management
- Research
- Advertising Research
- Crm
- Product Development
- Analysis
- Bid Preparation
- Research Design
- Marketing Mix Modeling
- Spss
- Report Writing
- Sas
- Mystery Shopping
- Focus Groups
- Questionnaire Design
- Global Client Management
- Market Research
- Consumer Behaviour
- Qualitative Research
- Cluster Analysis
- Online Research
- Brand Health Tracking
- Survey Research
- Data Analysis
- Proposal Writing
- Customer Insight
- Consumer Insight
- Analytics
- International Research
- Marketing Intelligence
- Competitive Intelligence
- Econometrics
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