Rajan Mishra
ORM Executive| Crisis Management| Brand Reputation | Sentiment Analysis| Social Listening| Brand Monitoring
- Role
- Orm Executive at Crescent Group
- Location
- Faridabad, HR, IN
- LinkedIn followers
- 500 followers
About Rajan Mishra
Hello Connections, with a passion for digital communication and brand strategy, currently…
Experience
Orm Executive
Jan 2025 — Present · Gurugram, IN
As an Online Reputation Management (ORM) Executive, I manage and enhance digital brand presence by leveraging tools like Locobuzz to deliver real-time insights, sentiment analysis, and competitive intelligence. My role focuses on ensuring that clients are always informed, responsive, and positioned for positive engagement in the digital space.Monitor Online MentionsTrack and monitor brand mentions across digital platforms including social media, news sites, blogs, and review portals using tools like Locobuzz.Sentiment AnalysisAnalyze public sentiment (positive, neutral, negative) related to the brand, key stakeholders, and competitors to provide actionable insights.Daily & Weekly ReportingPrepare daily social media reports summarizing key mentions and sentiment for the client.Share daily competition reports with updates on competitor activities and coverage.Deliver weekly industry reports to highlight broader trends and competitor sentiment analysis.Response ManagementDraft, review, and publish responses to positive mentions, comments, and reviews based on client guidelines and brand tone. Coordinate with internal teams or clients for approvals when necessary.Escalation HandlingIdentify and escalate sensitive, high-profile, or turnaround cases that require immediate attention or strategic response.Client CommunicationCollaborate with clients to understand communication goals, reporting needs, and brand guidelines for effective engagement and issue resolution.Reputation EnhancementSupport initiatives to improve online brand perception by highlighting positive mentions and feedback through internal and external channels.Tool UtilizationUse ORM tools such as Locobuzz for tracking, tagging, reporting, and responding to online mentions efficiently.Documentation & Knowledge SharingMaintain documentation of key cases and responses to build internal knowledge bases and improve future ORM practices.
Education
DIT UNIVERSITY
Bachelor's degree
2012 — 2016
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