Raj Mani Patel

Region Head - Brand Solutions Digital Ad Sales Branded Content @National Geographic

Running digital advertising sales revenue (Display, Programmatic, Branded content, digital videos, social media and influencer marketing) increasing respective sales growth and driving initiatives to achieve business goals.\\\\nDeveloping custom client solutions utilizing entire suite of products including Branded Content, Display, Video, Social Media, Programmatic, Podcasts, Native and EDM.\\\\n-Working closely with Marketing, Editorial, and Product team to maximize content development and large partnership opportunities\\\\n-Understand brand brief from the client/advertising agency and recommend effective solutions/creative concepts with a core focus on developing long-standing client relationships and maximizing value.\\\\nStrategy development and execution of branded content solution across digital & social media for advertisers across India.\\\\n•Managing P&L responsibility of branded content business and creating digital content properties and IPs in partnership with brands.\\\\n•Leading, mentoring & monitoring the performance of account managers to ensure efficiency in sales process operations and proactivity.\\\\n \\\\n\\\\n \\\\n \\\\n\\\\n \\\\n