Raina Ruan
Product Marketing Manager @Mary Kay Global
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WORK HISTORY
Product Marketing Manager @Mary Kay Global
Addison, TX, US
EDUCATION
The University of Texas at Dallas
Master's degree, Marketing
The University of Texas at Dallas
Master of Science (M.S.), Information Technology Management
Tianjin Polytechnic University
Bachelor of Arts (BA), Japanese Language and Literature
SKILLS
ABOUT RAINA RUAN
As a Product Marketing Manager at Mary Kay, a world-leading cosmetic company, I leverage my expertise in product marketing and digital marketing to create and execute innovative strategies for new product development and launches. I have over 5 years of experience in the beauty and personal care industry, working with diverse and cross-functional teams to deliver the right products and marketing campaigns that drive growth and customer satisfaction.My specialties include product and portfolio management, go-to-market planning, cross-border and e-commerce marketing, data insights, and cross-functional partnership building. I use data-driven insights to optimize marketing performance and measure ROI. I am passionate about beauty, inclusivity, and sustainability, and I aim to create products and campaigns that reflect these values and resonate with the target audience.
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