Rahul Vasu

About Rahul Vasu

With over 22 years of experience in loyalty, analytics, and CRM, I lead data-driven strategies at Jio World Centre, part of Reliance Industries Limited. My role focuses on enhancing customer acquisition, engagement, and retention while leveraging insights to deliver measurable business outcomes. At Jio World Centre, I designed and launched the Friends of NMACC paid membership program, establishing it as a profitable initiative and a flagship loyalty endeavor. My work is rooted in creating customer-centric ecosystems that align business goals with customer satisfaction and insights.

Experience

1. Head Loyalty, Analytics & Crm

   Reliance Industries Limited

   Jul 2019 — Present

Education

• Indian Institute of Planning and Management

  MBA, Marketing, Human Resource

  2005 — 2007

• Garden City University

  Bachelor's degree

  1997 — 2000

• Nirmal Vidhyalay

  Schooling

  1982 — 1996

Skills

• Leadership
• Lead Generation
• Competitive Analysis
• Marketing
• Selling
• Account Management
• Market Research
• B2b Marketing
• Team Leadership
• Key Account Management
• Negotiation
• Marketing Management
• Market Analysis
• Recruiting
• Market Planning
• Budgets
• Customer Relationship Management (Crm)
• Marketing Communications
• Business Development
• Management
• Crm
• Business Strategy
• Sales
• Training
• New Business Development
• Advertising
• Strategy
• E-Commerce
• B2b
• Direct Marketing
• Consulting
• Marketing Strategy
• Project Planning
• Team Management
• Project Management
• Business-to-Business (B2b)
• Product Management