Rahul Roy
SEO Analyst @ Sportskeeda | Scaling High-Intent Guide Sites to Millions of Organic Users | Technical & Content SEO |
- Role
- Search Engine Optimization Analyst at Deltia\'s Gaming
- Location
- Kolkata, WB, IN
- LinkedIn followers
- 500 followers
About Rahul Roy
SEO Analyst with 5+ years of experience across B2B, D2C, and Media, driving measurable organic growth through data-led SEO strategies. I specialize in scaling search visibility, improving rankings, and preparing content for Google AI Overviews and generative search.I focus on what moves the needle: search intent, clean site architecture, strong content signals, and execution that delivers results.Core expertise as a SEO Analyst• Keyword research, search intent mapping & SERP analysis• Content optimization aligned with E-E-A-T & AI Overview visibility• Technical SEO audits (crawlability, indexation, site health)• On-page & off-page SEO strategy• SEO reporting, forecasting & performance analysis• Cross-team collaboration with content, dev, and growth teamsImpact & results• Increased Esports & iGaming organic traffic by 38% in 6 months through keyword optimization and content refresh• Boosted ranking articles by 30% using low-competition keyword research (SEMrush, AnswerThePublic)• Moved 20+ underperforming pages into Top 5 Google positions via targeted on-page SEO• Drove 25% MoM organic growth by managing content calendars and optimizing existing content• Built 50+ high-quality backlinks per month through strategic outreach and guest posting• Resolved crawlability & indexation issues by partnering with developers on technical fixes• Improved brand visibility by 40% organic traffic growth through content distribution and partnershipsSEO leadership• Supervised and mentored a small SEO team• Created SEO content templates with structure, internal linking & keyword guidance• Delivered actionable SEO reports (Blueprint, Decay, Backlink, Traffic Drop) for stakeholdersToolsSEMrush, Ahrefs, Moz, GA4, Google Search Console, Screaming Frog, Looker Studio, SimilarWeb, Google Keyword Planner, AnswerThePublic, ChatGPT, WordPress, Excel, Google Sheets, Docs, Slides, Canva.Open to:Senior SEO Analyst / SEO Specialist roles focused on organic growth, AI search readiness, and long-term search visibility.Cheers,Rahul Roy
Experience
Search Engine Optimization Analyst
Aug 2024 — Present · Bengaluru, IN
Education
Seven Boats Academy
Digital Marketing, Digital Communication and Media/Multimedia
Techno India University
Bachelor's degree, Computer Science
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