Rahul Zambare

Sr Executive Search @WPP Media

Pune, IN

Plan, execute, and optimize search campaigns to meet defined performance goals (CPL, ROAS, CPA).> Conduct in-depth keyword research and audience targeting to ensure high-quality traffic and ad relevance.> Manage bid strategies and budgets across multiple accounts using SA360, aligning with overall media and business objectives.> Build and maintain detailed media plans, forecasting performance and budget allocation based on historical data and industry benchmarks.> Generate comprehensive performance reports with actionable insights using tools like Google Ads, SA360, and Google Analytics.> Collaborate closely with cross-functional teams to align campaign strategies with creative, content, and landing page optimizations.

Savitribai Phule Pune University

Business Administration and Management, General

Savitribai Phule Pune University

Master of Business Administration - MBA, Marketing/Marketing Management, General