Rahul Urgaonkar
- Role
- Senior Applied Scientist at Amazon
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Rahul Urgaonkar
Applied Scientist with 12+ years of industry experience in basic and applied research in…
Experience
Senior Applied Scientist
Sep 2021 — Present
End-to-end optimization of ranking and bidding algorithms used by Amazon Demand Side Platform (ADSP) for ad campaigns targeting both onsite and offsite ads inventory using techniques from (1) optimal feedback control,(2) auction theory,(3) online algorithms, and (4) counterfactual simulations • Invented an analytical framework to identify multiple performance bottlenecks in the existing control system and worked across teams to drive changes leading to substantial lift in total revenue and average return on ad spend
Skills
- Simulations
- Algorithms
- Matlab
- C
- C++
- Python
- Latex
- Machine Learning
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