Rahul Shukla

Area Sales Manager @Royal Enfield

Handling network of 10 Dealerships along with 13 Studio Stores with average annual sales of motorcycles with 40% Market Share in PST segment in Lucknow cluster. Apart from this taking care of GMA and Apparel Business worth 05 Cr. average sales each per annum from these dealer networks. Top 10 ASMs in Pan India for FY 21-22.* Monitoring & nurturing the dealerships so that it meets the pre-decided targets of Bike sales, Genuine accessories sales, Apparel and Riding Gear sales, value added product, soft product sales, market share and profitability.* Organizing various Sales Promotion/ CRM/ CSR Activitiesfor Prospects Generation / Conversion, creating awarenessabout new / existing products and brand building & supporting in developing the Communication Strategy.* Designing Dealer Incentive Schemes and Dealer Salesforce incentive schemes to enhance the sales volume.* Conducting training of dealership sales staffon behavioral aspect of sales people,sales talk/ New Product features and field trainings.* Expanding & developing the dealership network byassessing the market potential and gaps in coverage toincrease the Market Share.* Keeping watch over competitors\' activities in terms oftheir sales performance, market share, pricing strategies & promotional campaigns and developing strategies etc.* Training & motivating dealers & dealer\'s staff in varioussales processes to enhance their all round performances.* Sales Forecasting and Inventory Management of Depot stockyard.* Facilitating / supporting dealers for Institutional sales.* Monitoring / supporting dealerships on WorkingCapital Management.* Ensuring that dealership infrastructure is as per latest Corporate Identity Process norms and are compliant to all RE norms / Policies.* Showcase consistent Customer satisfaction index & Sales Satisfaction index.