Rahul Sharma
Business Manager @IDEAL COFFEE MACHINES
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WORK HISTORY
Business Manager @IDEAL COFFEE MACHINES
New Delhi, IN
As the Business Manager at Ideal Coffee Machines, I lead the brand’s vision of redefining the coffee experience through design-driven, high-performance equipment. My role centers on building a strong brand presence in the Indian market by shaping marketing strategy, driving product visibility, and creating meaningful collaborations across the coffee community.Key Focus Areas:•Developing and executing integrated marketing strategies that enhance brand equity and customer engagement.•Leading product launches, experience-driven campaigns, and events that position Ideal as a premium and innovative coffee equipment brand.•Building partnerships with cafés, roasters, corporates, and hospitality brands to strengthen distribution and brand advocacy.•Overseeing creative communication, content development, and digital marketing initiatives to ensure consistent brand storytelling.•Working closely with design, supply chain, and sales teams to align market positioning with product innovation and customer needs.Passionate about creating a distinct identity for Ideal Coffee Machines — blending craftsmanship, technology, and storytelling to inspire the next wave of coffee professionals and enthusiasts in India.
EDUCATION
Acharya Institute Of Management and Science
Bachelor of Business Administration (BBA), Marketing
Jain (Deemed-to-be University)
Master of Business Administration - MBA, Marketing
ABOUT RAHUL SHARMA
With experience in building and scaling high-impact product and brand strategies, I specialize in launching international equipment brands in India and driving business transformation through strong marketing fundamentals, GTM execution, and stakeholder alignment.Lead category growth, go-to-market strategy, and P&L for our specialty and trade portfolio. From launching global iconic brands to building channel-specific campaigns and strategic partnerships, my focus has always been to blend commercial outcomes with customer-centric innovation.
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