Rahul Saxena
Account Manager @AGL - Hakuhodo
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WORK HISTORY
Account Manager @AGL - Hakuhodo
Lucknow, IN
EDUCATION
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Bachelor of Commerce - BCom, Business/Commerce, General
Mahatma Gandhi Kashi Vidyapeeth
Bachelor's degree, Bachelor of commerce
CHANDIGARH UNIVERSITY
Master of Business Administration - MBA
ABOUT RAHUL SAXENA
With 3 years of in-depth experience in the automobile industry, I specialize in digital sales, hyperlocal marketing, brand development, and media relations. Currently, I lead a comprehensive digital project for Maruti Suzuki, overseeing the digital strategy for 30+ parent dealers. This involved creating and managing digital assets such as websites, LMS, social pages, and GMB. With a 50 Lac monthly budget for model promotion and lead generation across four channels and delivering leads for over 100 main outlets, contributing 10% to regional sales by consistently tracking and enhancing dealer performance.I began my career at CarTrade Tech, working with multiple OEMs, where I contributed 7% increase in overall car sales for dealerships through strategic digital lead generation and promotional branding efforts that boosted footfall.Core Expertise:Sales & Marketing StrategyLead GenerationPublic RelationsDealer ManagementDealer DigitizationHyperlocal MarketingPerformance MarketingSocial Media ManagementSEO & Keyword Ranking
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